The numbers tell the tale!

Analysis finishes your project

Analysis of your Digital Signage is a very important, yet often forgotten part of your Digital Signage project. Contrary to traditional media (newspapers, television, magazines), it is possible to meticulously measure the effectivity of your campaign. We can achieve this through exit polls (person-to-person interviews), but also through the means of an audience measurement system.

Audience measurement

Audience Measurement reports the duration of people watching the screen. In addition to that, the system reports the age and gender of the viewer, without actually recording the images. Because no live images are recorded, the system is complient with privay laws and regulations.